Sunday, August 24, 2014

Driving America, Experiencing Its People and Places

A valuable way to discover a community’s brand

By: Jim Walton
CEO
Brand Acceleration, Inc.
                    
On a warm morning, I sit alongside beautiful Lake Norman, just north of Charlotte, North Carolina. Being a serious early morning person, I find a great coffee shop and settle in for a few peaceful moments before I set off to the first of many meetings over the next few days.

One of the things I love about driving trips is that they provide an opportunity to truly experience an area, getting to know the people, lifestyle, and business advantages of each community.

In my job, I travel often and see much of the country that most people never get to experience. I'm often asked which regions I prefer, a loaded question that I honestly cannot answer. America has so much beauty and the people everywhere are amazing. I love it all.

As I make the rounds, visiting with my economic developer and site consultant friends and clients, I take great pride in what Brand Acceleration has become. After the long line of website developers and graphic designers, followed by the small wave of economic development "specialists," my company has truly hit its stride as a firm of economic development marketing professionals. Our team of experts strives to deeply understand the expectations of corporate executives, site consultants, and local employers who make location and expansion decisions. Our clients understand that anyone can build a website or design a brochure, but to craft and promote a strong community brand takes specialists who are in the heads of decision makers. It's not so much about design, technology, or technical jargon as it is about having strong relationships with people who can make investments that create jobs. In the economic development marketing business, relationships really matter.

The heart of a community’s brand
I’ve said it before and I’ll say it again; a community’s brand resides in the minds of its residents and those outside the area. It’s that feeling a person gets when he or she hears or sees the community name. One great advantage of a personal visit, which we always do, is the opportunity it provides our team to meet the people, getting a feel for what they love about their home. This is something that just cannot be done with a phone call or video chat. Our Brand Profiling research utilizes a combination of personal meetings, focus groups, and other strategies to discover that special emotional nugget known as brand.

At the end of this week, I’ll return home, completely exhausted, but with fond memories of the people and places. I will forever remember the beauty of the region, the restaurants, hotels, and bars that make for a great experience. I look forward to my next trip and another region of this beautiful country.

Please feel free to share your thoughts and opinions. I’d love to hear from you.

Jim Walton
CEO
Brand Acceleration, Inc.
Branding // Marketing Communications // Public Relations
Indianapolis: 317.536.6255
Fax: 317.222.1425
Cell: 317.523.7380

jim@brandaccel.com
Brand Acceleration Web Site
LinkedIn
Twitter
Facebook
YouTube
BrandCoach Blog


Brand Acceleration is a full-service marketing communications, brand management and website development firm with a focus on community and economic development.

Good Economic News

Here are just a few of the recent jobs announcements that have crossed my desk in recent weeks.

In Burlington, Iowa, construction and agricultural equipment maker CNH Industrial will expand and create 50 jobs. Congrats to Brand Acceleration client, economic developers Jason Hutcheson and David Toyer.
In Hendricks County, Indiana, mattress maker Tempur Sealy will open a facility and hire 300 people.

Cascade Tissue Group will open a facility in Scotland County, North Carolina, creating 68 jobs.

In Litchfield, Minnesota, operator protective structure maker Custon Products of Litchfield, Inc. will expand and hire 31 workers.

Education products firm Dreyfous & Associates will expand in Caguas, Puerto Rico, creating 66 jobs.

In Hagerstown, Maryland, paper products maker National Golden Tissue will expand and create 100 jobs.

Sports retailer Academy Sports + Outdoors will open a distribution center in Cookeville, Tennessee, creating 40 jobs.

In Cherokee County, Kansas, tank maker Tank Connection will expand and hire 35 people. Congrats to Brand Acceleration client, economic developer Janet Miller.

Craft brewer Sun Kink Brewing Company will expand in Hamilton County, Indiana, creating 55 jobs.

In Princeton, Indiana, auto maker Toyota will expand and hire 300 workers.

Freight brokerage company Total Quality Logistics will expand and hire 75 workers in Fulton County, Georgia.

In Opelika, Alabama, healthcare provider Baxter International will expand and add 200 workers.

Auto components maker Spartan Light Metal will expand and hire 88 workers in Mexico, Missouri.

In Davenport, Iowa, electrical safety products maker Grace Engineered Products will expand and add 11 workers.

Wire products provider Encore Wire Corporation will expand and hire 125 people in McKinney, Texas.

In Williamson, New York, Motts, LLP will expand its food processing facility, adding 20 employees.

Memry Corporation, a maker of alloy products, will expand and hire 76 people in Bethel, Connecticut.

In Atkins, Virginia, Mayville Engineering will open a facility and hire 160 people.

Poultry processor Blue Rooster will open an operation in Warrem, Arkansas, creating 100 jobs.

In Carter Lake, Iowa, Lone Mountain Truck Leasing will open a facility and hire 39 people.

Engineering technology firm Goken America will expand in Dublin, Ohio, creating 15 jobs.

In Floyd County, Indiana, Advance Fabricators will expand and add 20 workers.

Middleville Tool & Die Company will expand in Yankee Springs, Michigan, creating 35 jobs.

In Trenton, Tennessee, Big Bend Galvenizing, LLC will open a facility and create 40 jobs.

Communications equipment provider ViaSat, Inc. will open in Tempe, Arizona, creating 400 jobs.

Online food retailer Green BEAN Delivery, LLC will expand in Indianapolis, Indiana, adding 105 workers.

In Todd County, Kentucky, cooler and freezer maker Custom Cooler will open a facility and hire 75 people.

Zipper maker Ideal Fastener will expand and hire 155 people in Granville County, North Carolina.

In Greenville County, South Carolina, Mannan Pharmaceuticals LLC will open a facility and hire 34 people.

Molded parts maker Green Tokai will hire 24 people for its expansion in Maysville, Kentucky.

In Chippewa Falls, Wisconsin, metal fabricator Advanced Laser Machining will expand and hire 27 people.

Rail car repair company Transco Railway Products will expand in Oelwein, Iowa, creating 31 jobs.

In Troy, Michigan, business services provider Unified Business Technologies will expand and create 171 jobs.

Plastics maker Sigma Plastics Group will expand in Transylvania County, NC, adding 80 workers.

In Monticello, Arkansas, energy producer Zilkha Biomass Energy will open a facility and hire 52 workers.

Tubing maker Seymour Tubing, Inc. will expand and add 22 jobs in Jackson County, Indiana. Congrats to economic developer Jim Plump.

In Charlotte, North Carolina, packaging maker Sealed Air Corporation will establish its headquarters and hire 1,262 people. Congrats to economic developer Jeff Edge.

Integrity HR, a human resources service provider, will open an office in Louisville, Kentucky, creating 20 jobs.

In Grayson County, Virginia, coating spray maker Hansen Turbine will expand and create 25 jobs.

Technology provider Information Control Company will expand in Columbus, Ohio, creating 25 jobs. Congrats to economic developer Kenny McDonald.

Viva Recycling of South Carolina, LLC will open a facility in Anderson County, South Carolina, hiring 14 people.

In Urbandale, Iowa, IP Pathways will open a data center and hire 54 workers.

Staffing services provider Elwood Staffing Services, Inc. will expand in Columbus, Indiana, hiring 40 workers.

In Winnsboro, South Carolina, toy maker EnorCorp will open a factory and create 151 jobs.

Security products maker Bosch Security Systems will open a facility in Spartanburg County, South Carolina, creating 50 jobs.

Online retailer Overstock.com will expand in Salt Lake City, Utah, adding 333 workers.

In Union County, North Carolina, grocer Harris Teeter will expand and add 41 jobs.

Plastic film maker Celia Corporation will expand in Sparta, Michigan and add 50 employees.

In Pittsburgh, Pennsylvania, Siemand Rail Automation will expand and create 129 jobs.

Food products supplier Inclusion Technologies will open its headquarters in Atchison, Kansas, creating 17 jobs.

In Dixon, Illinois, BorgWarner will expand and hire 40 people.

Financial services provider Spectra Group, Inc. will expand in Charlotte, North Carolina, creating 250 jobs.

In Tupelo, Mississippi, Philips Lighting will open a facility and hire 50 people.

Logistics firm Express Logistics will expand in Waukee, Iowa, creating 19 jobs.

In Dorchester County, South Carolina, SpecChem, a supplier to the concrete industry, will open a new operation and hire 50 workers.

In Lenexa, Kansas, Alliance Data Systems will expand and create 530 jobs.

Pharmaceutical maker Unither USA will expand in Henrietta, New York, creating 22 jobs.

In Marion, Iowa, hose maker Legacy Manufacturing Company will expand and add 34 employees.

Shared Services Center will expand in Ft. Wayne, Indiana, creating 320 jobs.

Fluid control device maker Flow-Rite Controls, Ltd. Will expand in Byron Center, Michigan, adding 64 jobs.

Footwear provider PW Minor will expand in Batavia, New York, hiring 17 people.

In Hamilton County, Indiana, sports marketing firm U/S Sports Advisors will expand and hire 36 people. Congrats to economic developer Tim Monger.

Power tool maker Apex Tool will expand and hire 150 people in Sumter County, South Carolina.

Rail car maker Nippon Sharyo Manufacturing will open a facility in Rochelle, Illinois, creating 90 jobs.

Technology services firm Tribridge will expand in Tampa, Florida, adding 200 employees.

Kentucky Dairy Product Innovations will open a processing plant in London, Kentucky, creating 20 jobs.

Award maker Bruce Fox will expand in Floyd County, Indiana, creating 22 jobs.


Total Jobs Announcements: 7,300


Jim Walton
CEO
Brand Acceleration, Inc.
Branding // Marketing Communications // Public Relations
Indianapolis, Indiana:
Office: 317.536.6255
Fax: 317.222.1425
Cell: 317.523.7380

  
Brand Acceleration is a full-service website development, marketing communications, branding, and public relations firm with a focus on economic and community development.







Wednesday, July 30, 2014

5 Steps to a Great Community Logo

Remember that You are not the audience

By: Jim Walton
CEO
Brand Acceleration, Inc.
                    
If you've ever been involved in the process of developing a community logo, then you know it can be a challenging experience. I've been through it many times and I can tell you it's never easy. It's a very important exercise and it really shouldn't be easy. It's too important.

First, I think it's important to clarify the difference between a logo and a brand. Your logo is not your brand.

A brand is an emotional thing. For a community, it is the feeling someone has when he or she hears, sees, or thinks about the community. For example, when you hear the name "Orlando" you probably think about Disneyworld, SeaWorld, or other touristy things the area offers. That immediate feeling or expectation is Orlando's brand.


A logo is meant to be a visual representation of the brand. It's a brand stimulus, but it is not the brand. In other words, when someone sees the logo, that person should experience the same feeling when he or she hears the name. Like Pavlov's famous dogs, our dog, Gracie, salivates at the sight of McDonald's arches. She knows she's going to get a four-pack of Chicken McNuggets

When embarking on a mission to develop a new logo for your area, there are a few things you should consider:

1. Have realistic expectations
One of the biggest mistakes you can make is expecting too much of your logo. Don't try to make it a visual representation of everything you offer. Can a logo really tell your story of workforce, education, quality of life, a business friendly environment, and great transportation assets? No. Can you imagine what Nike's logo would look like if they expected it to show a shoe, shirt, hat, and every other product the company sells?

Keep your logo simple, clean, and professional. How you represent your community in ads, websites, and your face-to face activities will build an image, anchored by a great logo.

2. Hire a professional designer
Simply owning design software does not a designer make. Stay away from those lo-price online logo design services and from the likes of your printer. True design professionals are highly skilled and educated in the art and science of logo development. This is too important to trust to whoever offers the lowest price. Do it right or don't bother.

3. Remember that you are not the audience 
Since the real audience for economic developers is made up of site consultants, c-suite executives, and real estate brokers, to name just a few, doesn't it make sense to design for them? Don't get caught up in selecting a logo concept that appeals to you, your board, or your marketing committee. They will likely have a say in the final selection, but the audience should be your first consideration.

4. Don't copy other logos
How many logos have you seen that look remarkably like another one? It's not uncommon at all when someone just loves another company or community logo to copy, or borrow, visual elements. Why would you ever spend good money to present a logo that will make the viewer think of someplace else? Plus, it's illegal and just plain wrong.

5. Keep it simple
Whatever you do, keep your logo simple, clean, and easy to reproduce. Very fine lines, quirky fonts, challenging colors, and highly-detailed graphics will create serious reproduction challenges.

When reviewing concepts, look at them as very large (banners and signs) and very small (business cards) sizes to see how they look.

Another important thing to remember is that like a great website, a beautifully-designed logo is a waste of money if you fail to support it with a well-funded and well-thought-out marketing communications program.

Getting a new logo is a very important decision, one that should not be taken lightly. Find a company or person that understands your brand and your audience. It's about much more than design. It's a marketing decision that will be part of your organization for years.

Do you have suggestions to add to my list? Feel free to chime in.

Jim Walton
CEO
Brand Acceleration, Inc.
Branding // Marketing Communications // Public Relations
Indianapolis: 317.536.6255
Fax: 317.222.1425
Cell: 317.523.7380

jim@brandaccel.com
Brand Acceleration Web Site
LinkedIn
Twitter
Facebook
YouTube
BrandCoach Blog


Brand Acceleration is a full-service marketing communications, brand management and website development firm with a focus on community and economic development.

Good Economic News


Here are just a few of the recent jobs announcements that have crossed my desk in recent weeks.

In Gallatin, Tennessee, pigment maker American Colors, Inc. will build a facility and hire 31 people.

In Elmendorf, Texas. Alamo Tube Company will open a new operation and create 200 jobs.

In Kansas City, Missouri, e-commerce company FoodServiceWarehouse.com will open a distribution center, creating 40 jobs.

UGN, Inc., a supplier of auto components, will expand in Porter County, Indiana, adding 14 employees.

Brand Acceleration - brandaccel.com

Canada Metal, Ltd., a maker of marine and industrial products, will open a new operation in Virginia Beach, Virginia, hiring 70 people.

In Boone County, Indiana, baked goods maker Maplehurst Bakeries, LLC will open a facility and hire 219 people. Congrats to Brand Acceleration client Boone County Economic Development Corporation.

Building products supplier Superior Truss & Panel, Inc. will open a facility in Lake County, Indiana, creating 52 jobs.

In Clearwater, Florida, GE Energy Management will open a facility and employ 250 people.

SGL Automotive Carbon Fibers will triple its plant capacity in Moses Lake, Washington, adding 120 employees.

In Baird, Mississippi, Moon River Foods will locate a fish processing operation, creating 100 jobs.

Concrete distributor SpecChem will open a facility in Dorchester County, South Carolina, creating 50 jobs.

Hotel operator Hilton Worldwide will add 5,500 employees companywide.

Fiberglass products maker Valmiera Glass will locate in Dublin, Georgia, creating 150 jobs.

In DesMoines, Iowa, American Republic Insurance will expand and create 146 jobs.

In Union County, South Carolina, department store retailer Belk, Inc. will expand and create 20 jobs.

In Port Huron, Michigan, auto components maker Eissmann Group Automotive will open a new operation and hire 233 people.

In Atlanta, Georgia, DRAX Biomass will open a new headquarters and hire 50 people.

Auto components maker SL Tennessee will open a new operation in Clinton, Tennessee, creating 1,000 jobs.

Information technology firm GadellNet Consulting Services, LLC will expand in St. Louis, Missouri and hire 30 people.

In Sioux City, Iowa, refrigerated warehouse owner Cloverleaf Cold Storage Company will open a new facility and add 13 jobs.

In Darlington County, South Carolina, Rogers Brothers Farm will open a peanut facility, creating 30 jobs.

Retailer Hand & Stone Message and Facial will expand and hire 280 people.

In the Town of Pulaski, Virginia, siding maker Hardie Building Products, Inc. will expand and hire 69 people.

In West Louisville, Kentucky, Against the Grain will open a brewery and hire 20 people.

In Georgia, Domtar Personal Care will expand and create 25 jobs.

Spectra Group, Inc., a financial services provider, will open an office in Charlotte, North Carolina, creating 250 jobs.

Rental provider Illini Hi-Reach, Inc. will open a new headquarters in Crown Point, Indiana, adding 13 employees.

In Tonawanda, New York, Praxair, Inc. will expand and create 22 jobs.

In Bryan County, Georgia, West Penn Testing Group, a material testing service provider, will locate and hire 70 people.

In Troy, Michigan, automotive lighting provider H.A. Automotive Systems, Inc. will establish its headquarters, creating 368 jobs.

In El Paso and Austin, Texas, financial services provider Charles Schwab will open a facility and create 1,200 jobs.

In Tippecanoe County, Indiana, food and beverage supplier Tate & Lyle will expand and create 10 jobs.

Sportsman Boats Manufacturing will expand in Dorchester County, South Carolina, adding 150 workers.

Trucking firm Barefoot Carriers will expand in Ripley, Mississippi, creating 25 jobs.

In Cartersville, Georgia, textile maker Beaulieu International Group will open a headquarters, creating 350 jobs.

Core Health & Fitness, LLC, a maker of exercise equipment, will open an operation in Grayson County, Virginia, hiring 250 people.

Buffalo Wings and Rings will expand and hire 300 people companywide.

In Chattanooga, Tennessee, Volkswagen Group will expand and add 2,000 workers.

In Charlotte, North Carolina, packaging maker Sealed Air Corporation will open its headquarters, creating 1,262 jobs.

YanFeng USA Automotive Trim Systems, Inc. a maker of interior trim products, will expand in Harrison Township, Michigan, creating 519 jobs.

In Kansas City, Missouri, ECCO Select, a consulting firm, will expand and hire 96 people.

Flooring products maker Mohawk Industries will upgrade its Spartanburg County, South Carolina facility and hire 20 people.

In Boyd County, Kentucky, EN Engineering will expand and create 80 jobs.

CPM Acquisitions Corp, a maker of particle preparation equipment, will expand in Waterloo, Iowa and hire 1 person.

Advisory services provider CEB will open a new headquarters in Arlington County, Virginia, hiring 800 people.

Wood products company Quality Sales, LLC will expand in Nappannee, Indiana, adding 25 employees.

Business services provider Liberty-Source PBC will open a facility in Ft. Monroe, Virginia, creating 596 jobs.

In Worth County, Iowa, New Heavan Chemicals, Inc. will open a new operation and hire 16 people.

Food packaging products provider Dart Container Corporation will expand in Hart County, Kentucky, adding 30 workers.

Yuhuang Chemical will open a methanol facility in St. James Parish, Louisiana, hiring 400 workers.

In Charlston County, South Carolina, Senior Aerospace AMT will open a new facility and hire 60 people.

In Fishers, Indiana, consumer products company Jarden Corporation will open an office and distribution center, creating 300 jobs. Congrats to economic developer Tim Gropp.

Document management firm Data Dimensions will open a data center in Mr. Sterling, Kentucky, creating 100 jobs.

Automotive interior trim maker Magna Interior Trim will expand in St. Clair and Benzie Counties, Michigan, creating 169 jobs.

In Gallatin, Tennessee, auto components provider ABC Group, Inc. will expand and create 230 jobs.

Brinly-Hardy Company, a maker of lawn and garden equipment, will expand in Clark County, Indiana, creating 30 jobs.

In Calhoun County, Michigan, brake products maker Brembo North America, Inc. will open a new facility and hire 254 people.

In Carroll County, Virginia, Vanguard Furniture will open a facility and hire 200 people.

Steel plate maker JMS Russel Metals will expand in Jackson, Tennessee, creating 26 jobs.

In Rice Lake, Wisconsin, weighing products maker Rice Lake Weighing Systems will build a new facility and hire 57 people.

Firewood producer B&K Wood Products, LLC will expand in Madisonville, Kentucky, adding 39 workers.

In Indianapolis, Indiana, home improvement retailer Lowe’s will open a call center and hire 1,000 workers.


Total Jobs Announcements: 19,776

Jim Walton
CEO
Brand Acceleration, Inc.
Branding // Marketing Communications // Public Relations
Indianapolis, Indiana:
Office: 317.536.6255
Fax: 317.222.1425
Cell: 317.523.7380

  
Brand Acceleration is a full-service website development, marketing communications, branding, and public relations firm with a focus on economic and community development.







Thursday, July 3, 2014

Good Economic News


Here are just a few of the recent jobs announcements that have crossed my desk in recent weeks.
Cascade Die Casting Group, a maker of auto components, will expand in Sparta, Michigan, hiring 50 people.

Hatch Stamping Company, an auto components maker, will locate a facility in Robertson County, Tennessee, creating 101 jobs. Congrats to economic developer and Brand Acceleration client Margot Fosnes on a great job.

MonoSol, LLC, a maker of polymer films, will locate in Porter County, Indiana, creating 150 jobs.

In Griffin, Georgia, Toppan Printing Company will open a facility and hire 80 people.

In Davie County, North Carolina, House of Raeford Farms, a poultry processor, will open a facility and create 200 jobs.

In LaGrange, Georgia, auto supplier Hanil E Hwa will expand and create 80 jobs.

In North Augusta, South Carolina, biopharmaceutical maker AmbioPharm, Inc. will expand and create 20 jobs. Congrats to economic developer and Brand Acceleration client Will Williams on a job well done.

Roberts Distributors, LP, a provider of photo and video equipment, will expand in Indianapolis, Indiana and hire 35 people.

Intercontinental Hotel Group will create 787 jobs companywide.

Safety Products provider Capital Safety will expand and add 100 employees in Red Wing, Minnesota.

Clothing products maker Fruit of the Look will expand its distribution center in Summerville, Alabama, creating 49 jobs.

In Newbern, Tennessee, auto components maker Rough Country Suspension Systems will open a distribution center, creating 200 jobs.

Moving company Two Men & a Truck is adding 1,500 employees companywide.

In Glenwood, Minnesota, aircraft ground support equipment maker Clyde Machines will expand and create 15 jobs.

In Osage, Iowa, custom drying firm A to Z Drying will expand and hire 17 people.

In Waukesha County, Wisconsin, medical products maker Medline Industries, Inc. will open a facility and hire 200 people.

In Raleigh, North Carolina, auto parts supplier Advance Auto Parts, Inc. will locate a facility and hire 600 employees.

In Hendricks County, Indiana, medical device provider Covidien LP will expand and add 112 employees. Congrats to economic developer and Brand Acceleration client Cinda Kelley-Hutchings on a job well done.

Alcoa Power and Propulsion will open a facility in Hampton, Virginia, creating 75 jobs.

In Bardstown, Kentucky, Bardstown Bourbon Company, LLC will open a distillery, creating 35 jobs.

MVP Group, a maker of home fragrance products, will expand in Obian County, Tennessee, creating 100 jobs.

In Mississippi County, Arkansas, steel maker Big River Steel will open a mill and hire 500 people.

In Madison County, Tennessee, auto parts maker Pacific Industries will open a facility and hire 190 people.

Sandwich retailer Firehouse Subs will hire 1,200 people companywide.

In Franklin County, Kentucky, auto parts maker Toyo Automotive will expand and add 10 workers.

Quest Diagnostics, a provider of information services, will open an operation in Tampa, Florida, creating 350 jobs.

In Sherwood, Arkansas, TeleTech Holdings will open a new customer service center and hire 250 people.

In Research Triangle Park, North Carolina, technology provider Cisco will expand and add 550 jobs.

JBE, Inc., a provider of auto, aerospace, and industrial electrical industries, will expand in Berkley County, South Carolina, creating 20 jobs.

Consumer products company Amway will add 400 employees companywide.

Tyton BioEnergy Systems, a producer of ethanol made from tobacco, will open a facility in Hoke County, North Carolina, creating 79 jobs.

In Chesterfield County, Virginia, pulp and paper provider Shandong Tranlin Paper Company will open a facility and create 2,000 jobs.

Food ingredient maker Vision Processing Technologies will expand in Owatonna, Minnesota, creating 20 jobs.

In Jefferson County, Tennessee, Wetekam Monofilaments USA, a maker of yarns, will open a facility and hire 32 people.

Pet treat maker Big Creek Foods will open a facility in Gainesville, Georgia, hiring 25 people.

In South Bend, Indiana, Corporate Wings, an executive travel company, will open an operation and hire 18 people.

In Pleasant Prairie, Wisconsin, shipping supply distributor Uline will expand and create 500 jobs.

Solar equipment maker SolarBOS will open a facility in Walker, Michigan, creating 56 jobs.

Southtec, LLC, an auto parts maker, will expand in Wilson County, Tennessee, adding 210 employees.

Krause Holdings, Inc., a convenience store holding company, will open a new headquarters in Des Moines, Iowa, creating 62 jobs.

In Glynn County, Georgia, vehicle processor International Processing Company will expand and create 30 jobs.

In York County, South Carolina, healthcare consulting firm Lash Group will open a new operation and hire 2,400 people.

In Jonesboro, Arkansas, TrinityRail Maintenance Services, Inc. will open a railcar maintenance facility and create 350 jobs.

Town Sports International will hire 50 people companywide

Auto parts maker Toyoda Gosei North America Corporation will expand in Troy, Michigan, creating 51 jobs.

Surya, a maker of carpet, will expand and create 200 jobs in Bartow, Georgia.

Wurth Adams Nut & Bolt will open a facility in Brooklyn Park, Minnesota, creating 20 jobs.

USAA Insurance will expand and hire 5,400 people companywide.

Business services provider iQor US, Inc. will expand and create 320 jobs in Dorchester County, South Carolina.

In Richland County, South Carolina, medical device maker Rythmlink International will relocate jobs from China, creating 50 jobs.

In Philadelphia, Pennsylvania, food maker Dietz & Watson will expand and create 158 jobs.

Legwear products provider Richelieu Legware will expand in Burke County, North Carolina, creating 205 jobs.

In Fenton, Missouri, Mercury Communications and Construction will expand and hire 16 people.

In Wells County, Indiana, machining company Haven Manufacturing will expand and add 100 employees.

In Oelwein, Iowa, railcar repair company Transco Railway Products will expand and add 16 employees.

CSC Sugar will open a facility in Tipton County, Tennessee, creating 50 jobs.

Reclamation and recycling company Shaw Industries Group will expand in Ringgold, Georgia, creating 70 jobs.

In Williamson County, Tennessee, Brookdale Senior Living, Inc. will expand its headquarters and hire 162 people.

The University of Notre Dame will establish a turbomachinery research facility in South Bend, Indiana, creating 60 jobs.

Coffee products maker Keurig Green Mountain, Inc. will open a facility in Douglas County, Georgia, creating 550 jobs.

Powersports products provider Polaris will expand in Milford, Iowa, creating 150 jobs.

In Chambers County, Alabama, auto parts maker KMIN will open a new plant and hire 200 people.

In Clayton County, Georgia, staffing firm Chime Solutions will open a facility and create 1,120 jobs.

Giti Tire will open a production facility in Chester County, South Carolina, creating 1,170 jobs.

Rogers Brothers Farms, a crop producer, will open a peanut facility in Darlington County, South Carolina, creating 30 jobs.

In Riverside, Missouri, NorthPoint Development, a contract development firm, will expand and add 20 workers.

Centric Pipe, a maker of welded-steel pipe, will expand in Bossier City, Louisiana, creating 82 jobs.

In Pittsburg, Kansas, part of the Joplin Region, Go Configure will open an operation and hire 35 people.

Mr. Handyman will add 150 workers companywide.

In Montgomery County, Indiana, book publisher Penguin Random House, LLC will expand and create 313 jobs.

In Shelby County, Tennessee, medical device maker MicroPort Orthopedics, Inc. will expand and hire 171 people.

Visual display maker sign-Zone, Inc. will open a facility in Brooklyn Center, Minnesota, adding 25 employees.

In Columbia, Tennessee, filtration products maker CLARCOR, Inc. will open an R&D center, creating 35 jobs.

Global Refining Group will open a recycling center in Lunenburg County, Virginia, creating 30 jobs.

In Nashville, Tennessee, software provider ForceX will open a new location and hire 175 people.

In Hamilton County, Indiana, tech firm Healthiest Employer LLC will expand and add 90 employees.

Domtar Corporation, a provider of personal care products, will expand in Wayne County, Georgia, creating 25 jobs.

In Jasper County, Indiana, popcorn producer ConAgra will expand and create 80 jobs.

Walmart will locate an eCommerce fulfillment center in Hendricks County, Indiana, creating 303 jobs.

Global Industrial will hire 50 people companywide.

In Gallatin, Tennessee, composites and coatings maker American Colors, Inc. will open a facility and hire 31 people.

Auto components maker WKW Roof Rail Systems, LLC will open a facility in Battle Creek, Michigan, creating 186 jobs.

In Clayton County, Georgia, grocery retailer Kroger will open a distribution center and hire 120 people.

Systems in Motion, LLC, a technology consulting firm, will expand in Kokomo, Indiana, adding 400 employees. Congrats to economic developers and Brand Acceleration clients Charlie Sparks and Jan Hendrix.


Total Jobs Announcements: 26,227

Jim Walton
CEO
Brand Acceleration, Inc.
Branding // Marketing Communications // Public Relations
Indianapolis, Indiana:
Office: 317.536.6255
Fax: 317.222.1425
Cell: 317.523.7380

  
Brand Acceleration is a full-service website development, marketing communications, branding, and public relations firm with a focus on economic and community development.